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The History of Portmeirion Village: A Dream Realised



Nestled on the coast of Snowdonia in North Wales, Portmeirion is one of the UK's most remarkable and distinctive architectural treasures. Designed by visionary architect Sir Clough Williams-Ellis, this Italianate village draws visitors from across the world, enchanted by its whimsical beauty and rich history.


The Vision Behind Portmeirion

Clough Williams-Ellis was born in 1883, and from a young age, he dreamt of becoming an architect and town planner. By the age of five or six, he had already decided that one day he would build a village that satisfied his creative ambitions. He had a clear vision, but finding the right location and securing the necessary funds would take many years.

“Thus, for more than a generation the Portmeirion Idea simmered or boiled within me waiting its chance to be born, which required (besides me and my dream) capital, the appropriate site and a vivifying principle, a use, a job, that would make and keep it viable.”


By the 1920s, Clough had finally found his perfect location—a private peninsula on the Welsh coast. The area, overgrown and wild, had a unique charm, and its centrepiece was an old mansion, long abandoned by its eccentric former owner. Alongside this mansion was Deudraeth Castle, which Clough saved from being converted into an institution for "delinquent youths of low intelligence," securing its future and the land around it. Clough renamed the estate Portmeirion, with “Meirion” paying homage to the local county, Merioneth, and “Port” signifying its coastal position.

Building the Village in Two Phases

Portmeirion’s construction took place over two distinct phases. The first, from 1925 to 1939, saw the creation of many of the village’s ‘essential’ structures, including the Watch-house, Campanile, and Chantry. During this time, Clough created a haven that blended architectural styles, heavily influenced by the vibrant Italian village of Portofino. It was an eclectic mix of Mediterranean, Baroque, and Palladian inspirations, infused with Clough’s own playful yet purposeful touches.


The Second World War brought Portmeirion’s development to a temporary halt, with wartime restrictions making construction impossible. Yet even during this period, the village served as a peaceful retreat for British airmen, including Guy Gibson, the commander of the famous Dambusters raid.


Building resumed after the war, with the second phase lasting from 1954 until 1976. During this time, Clough continued adding to his masterpiece, always with an eye on creating an environment that was both visually delightful and functional.



Architectural Rescues and the Town Hall

Clough’s passion for architecture extended beyond new builds. He became known for rescuing historical buildings and features from destruction, incorporating them into Portmeirion. One of his most significant rescues was the barrel-vaulted ceiling of Emral Hall in Flintshire. Purchased for a mere £13, Clough also transported the oak cornices, mullioned windows, and other architectural details to create Portmeirion’s Town Hall. This building, now a popular venue for weddings, became a centrepiece of the village, showcasing Clough’s devotion to preserving architectural history.

The village is dotted with other rescued artefacts, such as the Bristol Colonnade and cannons from Fort Belan, which guard The Battery, adding to Portmeirion’s eclectic charm.


The Prisoner and Pop Culture Legacy

One of the most iconic moments in Portmeirion’s history came in the 1960s, when it was chosen as the location for the cult television series The Prisoner. This surreal show, starring Patrick McGoohan, transformed the village into the mysterious, oppressive setting of “The Village,” where the protagonist, Number Six, was held captive. The striking architecture and surreal atmosphere of Portmeirion were the perfect backdrop for the show’s themes of control and identity, and the series brought the village international attention.


The association with The Prisoner has continued to attract fans, with Portmeirion hosting several themed events and remaining a pilgrimage site for enthusiasts of the series.



Interestingly, Portmeirion also has a connection to one of the most famous musical acts in history—The Beatles. In 1967, George Harrison stayed at Portmeirion, and it is said that the serene and otherworldly atmosphere of the village had a profound influence on his creativity. The Beatles’ manager, Brian Epstein, was also a fan of Portmeirion and stayed there frequently.

Sir George Martin came to stay in Portmeirion with Brian Epstein in 1966

Rumour has it that Epstein even considered holding a Beatles event in the village, but this never came to fruition. In 1993, George booked accommodation in the village to welcome friends for a weekend in celebration of his 50th birthday.


A Village for All Seasons

In addition to its cultural significance, Portmeirion remains a beloved destination for tourists and locals alike. Clough’s daughter, Susan Williams-Ellis, played a pivotal role in expanding the village’s appeal. In the 1960s, she launched the famous Portmeirion Pottery brand, which became a global success. The Ship Shop in the village sold her creations, furthering Portmeirion’s association with craftsmanship and design.

Today, Portmeirion welcomes approximately 225,000 visitors annually. It’s not just a summer destination—during the quieter winter months, local people flock to the village to enjoy its beauty at a reduced rate, thanks to the special winter entry tickets. The annual food and craft fair is another highlight, drawing visitors to this magical village year-round.



Portmeirion has also established itself as a premier wedding venue, with couples drawn to the Town Hall and the hotel’s scenic setting for their special day. Its picturesque, Mediterranean-style buildings and lush gardens provide one of the most striking backdrops for wedding photos in all of the British Isles.


The Enduring Legacy of Clough Williams-Ellis

Clough Williams-Ellis passed away in 1978, two years after completing his life's work. His dream of creating a unique and beautiful village was realised in Portmeirion, a place that continues to captivate the imagination. Clough once said that Portmeirion was intended to show that architectural beauty could be achieved without destroying the natural landscape. To this day, the village remains a testament to his belief that great design can exist in harmony with the environment.


With its rich history, cultural significance, and architectural splendour, Portmeirion stands as a lasting tribute to Clough’s vision. From the The Prisoner to The Beatles, from its architectural rescues to its thriving community of locals and tourists, Portmeirion continues to be a place where history, art, and culture converge.


Clough’s vision was to prove that architecture and town planning could be fun, exciting and colourful:

“…it should be possible to develop and exploit even a very beautiful place without thereby spoiling it… it could be made yet more lovely by manipulation.”
 

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